Customer Retention

Do you want to grow up with your business? 

Let us take the right example, in the Premier League in 2011 at Match Manchester United and

Arsenal, then Manchester won 8-2, the result was disastrous, 

What was the reaction of the Arsenal management? 

They did 3 very important things... 

First, they came down with a statement acknowledging the problem. 

Second, in the same statement, he apologized for the poor performance and promised that:
he would get better. 

Third, they returned the ticket to all the fans. 

Something too, last year Arsenal returned to each participant 100 pounds of the wish to participate in,
the matches because they are not qualified for the Champions League and,
qualified for the European League only there is a price difference, 

The lesson: to any institution that wants to keep its customers. 

You have to keep in mind that:
there is a huge difference between the customer and the service/product provider,

If the customer knows how to do the service/product he will not order it and pay his/her money,
and as long as you are satisfied you will remain a service provider.
So you put yourself in an evaluation position and,
therefore you must make an effort to satisfy the customer.

In the end if you want to do a respectable business you must respect your customers,

and an important part of respect is:

1- acknowledging the error and,

2- apologizing for it and,

3-offering a simple compensation that shows you in a check.